Founder of Nest ,which was sold to Google:"The stories of the smart home - Bullshit "
By: Eytan Avriel
Add a comment 4
A week ago was posted in Haaretz that the company Nest, which develops smart thermostat was sold to Google for
How did you get these products ?
"I worked at Apple with manufacturers and designers of the iPhone, but then decided to build the most connected home we thought. Then we started to produce things, and we have now two products. Thermostat and smoke detectors."
And clearly we are now rich, but you have to understand that our team set out with a purpose and goal of being a company that changes the world - and you can not do as a small company. We are a company of hardware, software and service. To change the world we need capabilities and money."
"I want to design amazing products. In Google we will have our own team, sales of our own and we will be independent. Currently our vision is to build these things and build them for all the world. This vision - we have a lot of work and people of Google, Larry Page and lattice Rabin, connected to it".
What is actually connected to the house?
"They told us about the connected home since we were children. But nothing has changed and things do not really work. Then when I hear of the smart home, some people respond that it is a window where the shutter is electric. It's Bullshit. People will not build all the infrastructure of a new home in thousands of dollars. This process passes from point to point, from device to device."
Why Google is now appropriate to buy you ?
I'm in Silicon Valley for 25 years. In Google I found that the best fit. Their vision, what they do every day and the places to which they want to reach. When we talked, we completed the sentences of each other. It was a long process. It took months, maybe years, and we saw that we see the world the same way."
And you will be the design person in Google?
"Yes. I and my team will be the design people of the new products we will make, but they have other good people."
You also invest in start -ups. What interests you ?
"Interesting for me is to invest in companies with deep technology, things that most investors do not understand how this technology affects . It's where I like to spend ."
What is it that really worries or excites you ?
"I am busy with my team's motivation . That's Why I'm worried about what will happen now. I told them yes, you have more money and life will be more comfortable, but you're still the same people and remember why you came to this company in the first place, and what you wanted to do."
) Tony Fadel, CEO and co-founder of Nest, the reason he decided to sell the company that develops the thermostats and smart smoke detectors to Google for $ 3.2 billion - the second biggest deal in the history of the Internet giant.Regarding the question of privacy in conjunction with Google, who might know now where Nest's users are within their house, Fadel reassured: "At this stage there are no changes. Information we collect is only on our products to improve them. In case there will be changes, we will be the most transparent as possible and notify the our users."
Fadel, who is considered by many the father of the iPod , the music player legendary Apple, explained that in order to reach a large number of houses, he spent more and more of his time as CEO of dealing in building the company and its habitat and less in building a product." It takes time and money to to expand. You need to register the product in each country and to understand the difference of heating and cooling between the U.S. and Germany or Britain.
"When we started, I spent 50% of my time in refractory company and 50 % of the time in refractory products. Past ten weeks it dropped to 5% of building products and 95% of the construction company. I do not want to pass the time dealing only with it" Fadel explained.
He said Google has given a lot of freedom in society. " Larry told us, ' build the things you want , and that's what we want to do. Continue building thermostats and smart smoke detectors to the world. Speak with us in five years and maybe that will change. Meantime, we have work to do until we change our goal."
Fadel said that the term "smart home" is with us already from the eighties but still we still have not got to the place that it happens, it was really expensive. "We need to go step by step, product after product. It's impossible in one shot to make the whole home to a smart home" he said, and added that in his opinion the next trend in making smart products is the automotive world". It takes time because safety and regulatory affairs. But it's an interesting field and I think that in the next three years you will see amazing things."
Massive cyberattack linked to at least one refrigerator
“Smart” appliances have been transformed into “thingbots” to launch large-scale cyberattacks.
21 years old bit and kicked a nurse
Threatened to kill a doctor because he was not satisfied from the treatment she gave to his daughter, hit the doctor's head with a computer keyboard. http://www.mako.co.il/news-